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How the official WhatsApp Business Platform works — access, templates, pricing and setup.
The WhatsApp Business API isn't an app you download — it's the interface businesses use to send and receive WhatsApp messages from their own software. Here's how it works, in plain English.
One is a free app you download, the other is an interface your software connects to. Here is where the app runs out of room, what the API adds, and how to tell which one your business actually needs.
Getting WhatsApp API access is less about technical work and more about paperwork, naming rules and patience. Here is the sequence that actually works, and the mistakes that send applications back.
Almost every page about WhatsApp API pricing quotes a rate that is either out of date or wrong for your country. Here is the structure of the bill instead, so you can work out your own number.
Tell us about your business and we'll get you connected, or message us and we'll walk you through it.